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Main Content
Marketing Plan
Sotheby’s
International Realty
YOUR PROPERTY DESERVES
At Pacific Sotheby’s International Realty, we understand that each property and seller is unique, so we offer you an exclusive, tailormade strategy. We execute that strategy by combining our vast experience, innovative technology, and unmatched global reach to attract the attention of the most qualified buyers around the world.
the
listing
Together we’ll follow a proven path to success.
YOUR HOME
- Staging and White Glove homepreparation services
- Pre-list home inspection
- Spare key
- Landscape
- Painting
- Strategic pricing guidance
YOUR HOME
- Photography
- Videography
- High-resolution photography including twilight and drone images
- Virtual staging
TELLING
- Property description
- Features list
- Benefits list
- Amenities list
- Pre-promote property to Pacific Sotheby’s International Realty advisors
- Customized postcard
- Property brochure
- Property flyer
- Target email campaigns
- Social media
- Property page on pacificsothebysrealty.com
- Print and digital placements
- Apple TV gallery placement
- Online distribution across over 10,000 websites
- Public relations support for editorial opportunities
- MLS launch
- Sign installation
- Final pre-listing property walk through
- Final review of promotion
- Individual outreach to broker community
- Submit for additional global exposure
LAUNCH
- Weekly property reports
- Open houses if desired and appropriate
- Broker preview if desired and appropriate
IS YOURS
Sotheby’s International Realty is the only truly global luxury real estate company with 26,100 advisors working in more than 1,100 local offices across 84 countries and territories. Our unparalleled network works together to meet your needs and expectations.
SOTHEBY’S AUCTION LOCATIONSSotheby’s has a global network of 80 offices in 40 countries, presents auctions in 9 sales rooms around the world, and has private sales galleries in New York, Hong Kong, and London.
ARE YOUR
ASSURANCE
At Pacific Sotheby’s International Realty, we understand that trust is essential, especially in challenging markets. Our clients rely on our expertise, honed through experience, proven success, and resilience in all circumstances. Our results demonstrate this commitment.
My connection to an extraordinary brand, a global network, and the most productive luxury real estate company in Southern California offers unparalleled exposure for your home.
MOVES YOU
The Sotheby’s International Realty network is an exclusive association of Global Real Estate Advisors throughout the world. Through the brand’s vast global footprint and impressive referral network, we provide you with the tools required to identify and target selected buyers in the most relevant places on the globe.
- California
- Colorado
- Florida
- Washington
- Arizona
- Nevada
The World
To Your Home
We make your listing easy to find online with our award-winning website and finely tuned SEO.
Sothebysrealty.com enables millions of visitors to immerse themselves in engaging videography, impactful photography, and inviting virtual tours.
Become Your
Connections
The Sotheby’s International Realty brand creates exclusive content featuring our property listings on multiple social media platforms and engages with over one million followers each day. Additionally, our YouTube channel has more subscribers and video views than any other real estate brand.
Is Your
Advantage
Our press office possesses strong relationships with leading national and international media outlets who drive buyers to
our website and your property. We are the most profiled luxury real estate brand in the news.
